Features

An audience of school children and teachers were hosted at the Killyhevlin Hotel in Northern Ireland on Friday 22 January for the launch of the Humble Helpers Programme. A new educational and charitable schools initiative, the Humble Helpers Programme aims to teach UK children about important humanitarian and healthcare topics, while also raising funds for … Continued

Whether you are a dentist, hygienist, nurse or technician, registration matters. It’s the lifeline to which you hang your professional standing on, and a way for patients to recognise your qualifications and dedication to care. Recently, the issue of registration in the Irish dental profession has been opened up for debate, as proposals for the … Continued

At the Irish Dental Hygienists Association’s (IDHA) Annual Winter Scientific Conference in Dublin last year, the Dental Council updated delegates on key policies proposed in the new Dental Bill in Ireland. Suffice to say, it caused a bit of a stir. The question of independent practice came to attention and consequently, the Department of Health’s … Continued

Conor Lynch explains how an effective digital strategy can help patients stay with you for the long-term Digital marketing can be defined as the marketing of products or services using digital channels to reach the target audience. The digital age gives dentists incredible opportunities to connect with new clients and retain current, valuable ones. It’s … Continued

County Cork based dental practice Dervla Leavy Dental Care has created an infographic to increase awareness on the correct methods of tooth whitening. The infographic presents facts and stats about tooth whitening as well as causes of discolouration, natural remedies, and how it works. Dervla Leavy from the practice commented: ‘There are many options available … Continued

In a new feature for Irish Dentistry, Siobhan Kelleher interviews members of the dental profession for insights and opinions into the world of dentistry. Here, Laura Horton talks brand awareness and changes in dentistry Laura, you started in dentistry 18 years ago. Tell us about your journey I started as a dental nurse and then … Continued

Photo – Figure 3: Average smile line Emily Clarke discusses smile and gingival display assessment Assessment of the ‘smile line’ or amount of gingiva displayed when smiling is essential for the diagnosis of aesthetic dentofacial problems and for restorative treatment planning in the aesthetic zone – and only takes a few seconds. An average smile … Continued