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Dublin wins bid to host EDHF meeting

The European Dental Hygienists Federation Annual Meeting will be held in Dublin this year on 12 September and hosted by the Irish Dental Hygienists Association (IDHA). The meeting is held in a different country each year with dental hygiene associations from all over Europe getting together. ‘Ireland hosting the meeting this year is hopefully a … Continued

Teething pain may be figment of imagination

Teething pain may just be a figment of parents’ imagination, claims a paediatric dentist. Speaking to the Irish Times, Kirsten Fitzgerald, consultant paediatric dental surgeon at Our Lady’s Children Hospital Crumlin, said parents focus too much on ‘imagined symptoms’ of teething when they could be missing more serious problems. ‘Teething is a simple, gentle and … Continued

Coca-Cola and obesity debate neglects oral health

The debate raging over the impact of Coca-Cola on the obesity crisis overlooks the key point of its effects on our oral heath, dental therapists claim. The soft drinks giant was slammed this week when it was discovered it had funded scientific research concluding that physical activity is the biggest predictor of childhood obesity around … Continued

Moving online: building your social media strategy

Conor Lynch explains how an effective digital strategy can help patients stay with you for the long-term Digital marketing can be defined as the marketing of products or services using digital channels to reach the target audience. The digital age gives dentists incredible opportunities to connect with new clients and retain current, valuable ones. It’s … Continued

Cork practice creates guide to teeth whitening

County Cork based dental practice Dervla Leavy Dental Care has created an infographic to increase awareness on the correct methods of tooth whitening. The infographic presents facts and stats about tooth whitening as well as causes of discolouration, natural remedies, and how it works. Dervla Leavy from the practice commented: ‘There are many options available … Continued

Dental profile: Laura Horton

In a new feature for Irish Dentistry, Siobhan Kelleher interviews members of the dental profession for insights and opinions into the world of dentistry. Here, Laura Horton talks brand awareness and changes in dentistry Laura, you started in dentistry 18 years ago. Tell us about your journey I started as a dental nurse and then … Continued

Clinical tips: smile line assessment

Photo – Figure 3: Average smile line Emily Clarke discusses smile and gingival display assessment Assessment of the ‘smile line’ or amount of gingiva displayed when smiling is essential for the diagnosis of aesthetic dentofacial problems and for restorative treatment planning in the aesthetic zone – and only takes a few seconds. An average smile … Continued